Stabilizing and Scaling SEO for a Dutch eCommerce Website
A technical SEO and performance optimization campaign focused on resolving critical technical issues, improving website speed, strengthening content direction, and creating more stable organic search visibility for a Dutch eCommerce website.
382
Ranking Keywords
134K
Organic Impressions
2.87K
Organic Clicks
2.1%
Average CTR
The Challenge
ChicaBebo was facing multiple unresolved technical SEO issues, inconsistent keyword rankings, weak page-speed performance, and a lack of clear SEO structure and direction. Technical errors were affecting crawl and indexing, while slow performance and inconsistent content alignment were limiting organic growth.
The Solution
We focused on technical SEO cleanup, website speed optimization, SEO-aligned content guidance, and overall site stability. Critical technical SEO issues were resolved, website speed and performance were improved, and the client was guided toward SEO-friendly content updates. The approach prioritized consistency and sustainable improvement rather than short-term tactics.